Cookie Policy

Last updated: 9 November 2026

This cookie policy explains which cookies and similar technologies are used by the website www.moltenivernici.com and the E-Boutique shop.moltenivernici.com, what they are for and how you can manage your choices. The controller is Molteni Vernici Srl, Via Montenapoleone 8, 20121 Milan, Italy – VAT no. IT03089870137. For full information on how we process personal data, see our Privacy Policy:

1. What cookies are

Cookies are small text files that a website stores on your device when you visit it. Some are necessary for the website to work; others are used to collect statistics or to show you more relevant advertising. We also use similar technologies, such as the browser's local storage, under the same rules.

2. Your consent

On your first visit a banner asks you to choose. Necessary cookies are always active, because the website and the shop cannot work without them. Statistics and marketing cookies are activated only if you give your consent: until you choose, or if you click "Decline", they are not set.

You can change your mind at any time using the "Cookie preferences" button on the website and in the shop. Your choice is remembered for 12 months, after which we will ask you again.

3. Necessary cookies

They make the website and the shop work (cart, account login, language and currency, security, storing your cookie choices). They do not require consent.

• _tracking_consent, _shopify_cmp – Shopify – store your cookie choices – 1 year

• _shopify_essential – Shopify – session, cart and account login – 1 year

• localization, cart_currency – Shopify – language, country and currency – 1 year / 14 days

• _shop_app_essential – Shopify (Shop) – quick login with Shop – 1 year

• _cfuvid, __cf_bm – Cloudflare – security and protection against automated traffic – session / 30 minutes

• Browser local storage – Smootify – cart, country and language selected on the website – until deleted

4. Statistics cookies (with your consent)

They help us understand how the website is used (pages visited, traffic sources, most viewed products), in aggregate form.

• _ga, _ga_* – Google Analytics 4 (Google Ireland Ltd.) – distinguish visitors and sessions – 13 months

• _shopify_analytics – Shopify – shop usage statistics – 1 year

5. Marketing cookies (with your consent)

They are used to measure the effectiveness of our advertising campaigns and to show you relevant ads on other websites and social networks.

• _gcl_au – Google Ads (Google Ireland Ltd.) – conversion measurement – 90 days

• IDE – Google DoubleClick (Google Ireland Ltd.) – advertising and remarketing – 13 months

• _fbp – Meta Pixel (Meta Platforms Ireland Ltd.) – advertising on Facebook and Instagram – 90 days

• _pin_unauth, _pinterest_ct_ua – Pinterest Tag (Pinterest Europe Ltd.) – advertising on Pinterest – 1 year

• _shopify_marketing – Shopify – attribution of sales to campaigns – 1 year

• po_visitor – PushOwl – browser push notifications (only if you enable them) and cart reminders – 1 year

6. Providers and data transfers

Some providers may process data outside the European Union, in particular in the United States, on the basis of the EU-US Data Privacy Framework or the European Commission's standard contractual clauses. For details, see their policies:

7. Managing cookies in your browser

In addition to the "Cookie preferences" button, you can delete or block cookies in your browser settings (Chrome, Safari, Firefox, Edge). If you block necessary cookies, the cart and account login may not work.

8. Contact

For questions about this cookie policy, write to info@moltenivernici.com.